The concepts of Corporate Social Responsibility and environmental accountability may be familiar to many corporations, but many pay little more than lip service to the terms. The Pinocchio Climate Awards exposes those companies and the gap between their discourse and concrete activities.
Voluntary standards, like those from the UN Global Compact, the OECD, are by their very nature legally non-binding. Companies benefit from the positive image projected to their shareholders, clients and citizens, while they pick and choose what they implement from these policies, take advantage of legal loopholes, and continue to undermine human rights. Although supported by some governments, voluntary-based approaches to corporate responsibility and accountability have largely proved ineffective.